New fintech partnership tracks carbon

A carbon tracker and an AI engagement platform for financial institutions have joined forces to provide climate-conscious spending solutions.

Cogo will track carbon emissions for clients of Personetics, a global firm with over 130 bank partnerships, allowing clients to understand carbon footprint based on spending patterns.

The fintech currently works with 20 banks across 12 countries and plans to double this figure over the next year. Its clients include Westpac, Commonwealth Bank, Suncorp Bank, Kiwibank, ING Group, and NatWest.

"Many markets are primed for dramatic shifts towards sustainability and banks and large corporates are realising that now is the time to focus on partnering with innovative fintechs as a way to accelerate these efforts using proven innovation," Cogo founder and CEO Ben Gleisner said.

"We're excited to be working with Personetics to help some of the world's largest institutions move the needle on one of the world's largest problems."

"We only have one planet, and its future depends on what we do today. Carbon footprint integration is fast becoming a strategic priority for banks, as customers seek ways to make more sustainable buying decisions and reduce their impact on the climate. Our partnership represents an offering that is the fastest, smartest and most accurate way for banks to make this happen quickly."

Dorel Blitz, VP of strategy and business development at Personetics commented: "Sustainability is a top priority for both consumers and businesses. Banks need financial data-driven solutions to empower customers in managing their environmental impact.

"Our partnership with Cogo goes beyond finances, aligning with our vision of smart financial decisions. By integrating Cogo's solutions, we equip banks with hyper-personalised experiences that drive action, boosting engagement and loyalty. This helps banks deliver on a sustainable future."